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FLUX 3 Max Pricing (2026): Promo Ends Nov 7 — What It Costs After
Quick Answer
Promo $0.0425/sec (720p) through Nov 7, 2026, then $0.17/sec.
On October 19, 2026, fal and Black Forest Labs launched FLUX 3 Max — a post-trained, speed-optimized video model. The most concrete part of the launch is pricing: per-second billing, $0.0425/sec at 720p during the promo, back to $0.17/sec after November 7. This guide breaks down the official rates, real clip costs, and how it compares to MiniMax H3 Max.
1. Pricing at a glance (prices updated 2026-10-21)
FLUX 3 Max is currently only available on fal, billed per second of output video with no minimums and no subscription (source: fal's official press release via PRNewswire, Oct 19, 2026). Two phases: $0.0425/sec at 720p through November 7, 2026, then the regular $0.17/sec. The promo rate is 25% of list price — a 75% discount. fal's official model page is https://fal.ai/models/fal-ai/flux-3-max (URL verified live on 2026-10-21). All prices below follow fal's official pages; third-party reports are cited as third-party. We could not verify a quotable 1080p price on fal's official page, so it is intentionally omitted — see the FAQ.
2. What 5, 10, and 20 seconds actually cost
FLUX 3 Max outputs 5 to 20 seconds per generation (fal official). Multiply the per-second rate and you get the table above. Two concrete examples: generating ten 10-second 720p clips for storyboard tests costs $4.25 during the promo — and $17.00 after it. If your project ships after November 7, quote clients at the $0.17/sec regular rate, not the promo rate. If you want to model custom clip counts, durations, and resolutions, use the AI Video Cost Calculator to calculate your actual generation spend and pipeline budget.
3. What the 4x jump after Nov 7 means
$0.0425 to $0.17 is exactly 4x. For individual creators, the window before November 7 is the cheap time to experiment: more prompts, more camera moves, at a quarter of the later cost. For developers wiring FLUX 3 Max into a product, two things matter: model your unit economics on the regular price — the promo is roughly a three-week window per fal's release; and compare against MiniMax H3 Max on the same platform (next section), whose standard rates are lower for less demanding shots.
4. Price comparison with MiniMax H3 Max
MiniMax H3 Max is fal's earlier post-trained video model (built on MiniMax H3). fal's official page (https://fal.ai/minimax-h3-max) lists standard rates: $0.05/sec at 480p, $0.08/sec at 768p, $0.16/sec at 1080p; the Turbo variant is $0.025/$0.04/$0.08. For a 10-second clip: FLUX 3 Max promo $0.43, regular $1.70; H3 Max at 768p $0.80; H3 Max Turbo at 768p $0.40. Note the resolution difference (720p vs 768p) when comparing. Bottom line: during the promo, FLUX 3 Max is the cheapest flagship-tier option; after the promo, H3 Max Turbo at $0.04/sec is the budget pick if you don't need top speed. You can also evaluate the exact dollar delta across project scales with the AI Video Cost Calculator.
5. What fal's free FLUX 3 draft videos are
fal's official FLUX page (https://fal.ai/flux) states you can generate FLUX 3 video free, five drafts a day. These are draft-quality HD previews from the base FLUX 3 model (Black Forest Labs' original) — cheap previews for checking composition and motion, not full-quality output. FLUX 3 Max is fal's post-trained, inference-optimized version of that model: +50 Elo and 11.5x faster (fal's figures), currently paid API only at $0.0425/sec promo. In short: free drafts for cheap iteration, Max for final renders.
6. Sources and disclaimer
Sources: 1) fal's official press release 'fal Launches FLUX 3 Max' (PRNewswire, Oct 19, 2026): $0.0425/sec promo through Nov 7, 2026, $0.17/sec regular, per-second billing, no subscription; 2) fal's official model page https://fal.ai/models/fal-ai/flux-3-max (URL verified 2026-10-21): three endpoints (text-to-video / image-to-video / keyframes), 5–20s, native 720p, 1080p upscale; 3) fal's official MiniMax H3 Max page https://fal.ai/minimax-h3-max: $0.05/$0.08/$0.16 (480p/768p/1080p), Turbo $0.025/$0.04/$0.08; 4) fal.ai/flux official page: five free FLUX 3 video drafts per day. Third-party reports (VentureBeat, Unite.AI, Oct 20, 2026) were cross-checked against the official release and match. Disclaimer: this site is not affiliated with or endorsed by fal or Black Forest Labs; this article is informational only. FLUX 3 Max trademarks and model rights belong to their owners; prices follow fal's official pages — updated 2026-10-21, re-check after the Nov 7, 2026 promo ends.
FLUX 3 Max 720p cost table (billed per output second)
| Clip length | Promo (through Nov 7, 2026) | Regular (after Nov 7) |
|---|---|---|
| 5 sec | $0.21 | $0.85 |
| 10 sec | $0.43 | $1.70 |
| 20 sec | $0.85 | $3.40 |
Frequently Asked Questions
When does the FLUX 3 Max promo price end?
November 7, 2026. Per fal's official press release (Oct 19, 2026), the $0.0425/sec rate runs through that date, then returns to $0.17/sec.
How much is 1080p?
We could not verify a quotable 1080p price on fal's official page, so it is intentionally omitted. Some third-party outlets report $0.0725/sec promo and $0.29/sec regular citing fal's page — treat fal's official model page as the source of truth.
Is there a free tier to try it?
Not for FLUX 3 Max itself. What's free is the base FLUX 3 video draft: five free drafts per day on fal's official page — good for cheap iteration; use Max's paid API for final renders.